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Tata Xenon Copy Editing Fail

I went to the Tata Xenon Site today after seeing an ad on one of the automotive websites I frequent. I was just telling someone that the Xenon would be a hell of a sight with a roll bar, wide tires and whole bank of heavy duty rally type lamps on the roof and of course a high lift kit – just the thing scare a lot of cabbies/autos/bikers out of the way :-).  However looking at the site I may have to revise my opinion of the vehicle of being an “All Terrain  Conqueror” – the copy makes me think it is not a conqueror but a conquest. Click on the image to see the “fail”.

Tata Xenon Copy Editing Fail

Tata Xenon Copy Editing Fail

 

Dear Tata Motors,

       I tried to contact you with this but this resulted in another page that didnt work – another “fail”. Here is a screenshot of my attempt (I blanked out my email). FYI – The submit button doesnt show up on your site. Finally I still filled out a lot of info I didnt want to and then submitted. Hope someone reads it. Click on the image to see a larger version.

Tata Xenon Fail 2

Tata Xenon Fail 2

Regards,

Sushil

 

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7 comments to Tata Xenon Copy Editing Fail

  • Looks like Tata is concentrating more on their other site, the Tata Nano site.

  • It may be so – but the Nano site had issues as well :-).

  • TataIndiaXenon

    Thanx Sushil for pointing out these issues. We will fix them soon ASAP. If you wish to know anything on Xenon, you can get in touch with me tataindiaxenon@gmail.com… Once again thanx for your time and effort!

  • Sushil

    Thanks TataIndiaXenon for your reply. Am impressed to see the site has been updated as you promised !

  • Unfortunate..I remember Fiat’s contact form not working when I tried contacting its CEO once

  • Is the comment from the Tata Xenon guys genuine? Who would use a gmail address for official feedback? It would actually be nice if the mail-id genuinely belongs to the Tata Xenon team. Till then, just hope that the site is updated as per your suggestions

  • Sushil

    Hi Vinay – yes the email ID seems genuine since the site was corrected as they mentioned. Am sure its someone with access to the site – just using a non work ID :-). Like the rest of us :-)

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